This is one of those rare times when I feel the need to depart from my passive "lifestyle" blog format in order to make comment on a controversial public development. Please excuse my terse tone in this post below, but I get really, really tired of seeing people publicly belittled as "activists" for simply drawing attention to the laws that are on the books.
I think it's worth reading this Galveston County Daily News article about Star Toyota's allegedly-unauthorized removal of those oak trees from the location near the IH-45 and League City Parkway intersection. Worth reading because this issue contains opportunity for good lesson-learning from a number of different perspectives.
The ugly evidence, partial screengrab courtesy of Galveston County Daily News. http://galvestondailynews.com/story/324354 |
As the entire local area watched: Screengrab from a Google search, showing some of the successive entries for GCDN. |
PR is that kind of activity that you do when you've screwed up and you're making your best effort to set things right again, but - let's also look at the practical side - you also engage in PR to save your own face in the process.
Rule number one of PR: Be aware of your larger public contexts - all of them.
Rule number two of PR: Don't ever let anyone else represent you in the PR process unless they are verifiably trained and competent.
Rather than being sensitive to their appearances within the context of the simultaneous high-profile Ghirardi proceedings, and rather deploying proper PR in the context of their own behalves, what kind of a retort gets issued by representatives of Star Toyota to the press because of this allegedly-unpermitted tree-cutting??
Leblanc [a contractor representative responsible for the removals] said he felt the city was trying to exercise too much control.
"I don’t understand why the city can tell you what to do on your own property,” Leblanc said.
(excerpted from http://galvestondailynews.com/story/324354)
Mr. Leblanc, for crying out loud - were you born under a rock?! YES, as a matter of fact, they CAN tell your clients what to do! Big newsflash here: operators need environmental permits to conduct business on their own property! It doesn't matter whether those permits are municipal (city) environmental permits, or state environmental permits, or federal spill prevention plans that address operational contingencies for devices such as aboveground fuel storage tanks - an operator can't undertake lawful commerce without getting those permits, registrations, and plans and then abiding by them.
In case anyone is still unconvinced of this basic fact, here is a screengrab of Star Toyota's partial current state environmental permit and registration roster as reflected in the database maintained by the Texas Commission on Environmental Quality (TCEQ). This is information which is immediately accessible to any member of the public with an internet connection:
Two screengrabs from the TCEQ Central Registry. If you'd like to see this entry online, you can try this link or, if that fails because of the dynamic nature of the database, go to the main Central Registry search page and input Star Toyota as the search term. |
If anyone does not like any of these existing laws, state, federal, or municipal, here's the best recourse: exercise your right to vote.
Sigh.
Anyway, in sum, I do hope that this improper tree removal allegation can be resolved promptly, correctly, and in a way that reflects the best interest of the public.
And I do hope that, one day, we can vacate this nasty polarizing practice of referring to lawfully-minded individuals as "activists". There's simply nothing useful to be gained by trying to shoot the messenger and shooting yourself in the foot all in one tree-felling swoop.
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